Of course it’s pink.
The first EVER bricks-and-mortar bookstore specializing in ROMANCE, is a lovely, bright pink.

Main & Venice, Culver City, CA
When we consider that 60%+ of the entire publishing market is romance (basically, it’s the genre that pays the bills and keeps the lights on), and that there are dozens of indie bookstores specializing in mystery, sci-fi, and all those other genres, the question begs, how come romance didn’t have a place, off the Internet, to call home?
Maybe it took two passionate and dedicated sisters like Bea and Leah Koch to start changing things.

There were all kinds of yummies to celebrate the grand opening.


I was amused to notice that NO ONE had disturbed this arrangement by taking any of the donuts.


There are many wonderful sections in this large, beautiful, well-stocked store. LGBTQ Paranormal. Cowboy Romance, Regency Romance, Historical Romance, Vampire Romance, Contemporary Romance. Young Adult, Autobiography.
But one book you won’t find on their erotica shelves is a popular bestseller which also, in the judgment of many readers (including me), does not model active, informed consent. I love these women and their ethics!
Sports Romance?

(Note to self: Find out what Parkour is.)

What’s a grand opening without cake?

What else could a bookstore need? How about an inviting and colorful corner for children to sit and color, while their parents browse?


While the store is mainly books, there were also candles, bath salts, and some delightful book-related tscotches tzotckes knickknacks.

Comfortable couches and chairs for readers to sit and dive into books? Check. Literary inspirational sayings? Check.

Can you open a romance-themed store without Fabio? Don’t be ridiculous!

Well-lit, well-appointed, centrally located in Los Angeles county, comfortable, nearby parking garage. I understand from Bea Koch that The Ripped Bodice will also be holding community events, as well as author signings, in the months to come.


The Francesca Lia Block, the Tessa Dare, and the Rebekah Weatherspoon signed by the authors!
(And my receipt was PINK!)
I am sure I will be going back to The Ripped Bodice many times over the next few months. And for all the disrespect given to the romance genre (and those who read it), doesn’t everybody want love? Maybe not everyone wants sex (though most of us do) – and there are “sweet” romances available at The Ripped Bodice, too.
But being cherished, valued, finding our own Happily Ever After – we all want that. And now there’s a place we can find it.
Did you go to the Grand Opening?
Do you love (or loathe) reading romance? Why?
Your thoughts?